Lovisa Benbow
Director of Go-To-Market Projects
Lovisa Benbow serves as the director of go-to-market projects at Versova, partnering with sales, marketing, and operations to bring new products and partnerships to market. She has focused on expanding the company’s fertilizer and soils business across its footprint, working closely with farm operations to align supply, quality, and customer needs.
Prior to joining Versova in 2024, Lovisa spent most of her career in consulting, helping organizations launch, grow, and scale new businesses. She holds a bachelor’s degree from Vanderbilt University and a masters of communication in digital media design.